{"id":118481,"date":"2022-02-07T16:30:41","date_gmt":"2022-02-07T19:30:41","guid":{"rendered":"https:\/\/barcainnovationhub.com\/?p=118481"},"modified":"2022-02-07T16:30:43","modified_gmt":"2022-02-07T19:30:43","slug":"por-que-precisamos-marcas-nice","status":"publish","type":"post","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/","title":{"rendered":"Por que precisamos marcas \u00abnice\u00bb"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Essas teorias e discuss\u00f5es sobre a \u00abnova normalidade\u00bb j\u00e1 est\u00e3o muito atrasadas. \u00abnova normalidade\u00bb. Em breve, o mundo far\u00e1 dois anos na pandemia, situa\u00e7\u00e3o que reconfigurou nossa forma de entender o mundo e nossas vidas. As mudan\u00e7as podem ser muito mais profundas do que pensamos, algumas podem at\u00e9 ser para melhor. <\/p>\n","protected":false},"author":36,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[236,32],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"A pandemia mudou nossas vidas e colocou o foco na sa\u00fade mental. 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nova normalidade<\/strong><\/h2>\n<p>Essas teorias e discuss\u00f5es sobre a \u00abnova normalidade\u00bb j\u00e1 est\u00e3o muito atrasadas. \u00abnova normalidade\u00bb. Em breve, o mundo far\u00e1 dois anos na pandemia, situa\u00e7\u00e3o que reconfigurou nossa forma de entender o mundo e nossas vidas. As mudan\u00e7as podem ser muito mais profundas do que pensamos, algumas podem at\u00e9 ser para melhor.<\/p>\n<p>A fadiga emocional que sentimos \u00e9 percept\u00edvel. Segundo especialistas, gerenciar nossas emo\u00e7\u00f5es em uma situa\u00e7\u00e3o t\u00e3o prolongada requer ajuda e t\u00e9cnicas para as quais nem os profissionais mais experientes estavam preparados.<\/p>\n<p>O campo da psicologia passou anos estudando os fatores-chave para a felicidade, uma sigla em ingl\u00eas chamada \u00abCAMPER\u00bb (Competence, Autonomy, Meaning, Pleasure, Engagement, and Relationships).<\/p>\n<p>Nos \u00faltimos 2 anos, todos esses fatores foram levemente ou seriamente afetados em praticamente todas as sociedades do planeta. <strong>Percebemos que o t\u00e3o esperado retorno \u00e0 normalidade \u00e9 um caminho para a transforma\u00e7\u00e3o de muitos aspectos de nossas vidas,<\/strong> como nossa percep\u00e7\u00e3o de uma amea\u00e7a global, nossa no\u00e7\u00e3o de higiene e seguran\u00e7a, nosso conceito de trabalho, de ensino, turismo ou at\u00e9 o uso que fazemos do transporte p\u00fablico.<\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118365,"id":118365,"title":"IMG1","filename":"ea37ef91-img1.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img1-28-2\/","alt":"","author":"36","description":"","caption":"","name":"img1-28-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:36","modified":"2022-02-07 19:30:44","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":308,"height":409,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","thumbnail-width":113,"thumbnail-height":150,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","medium-width":226,"medium-height":300,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","medium_large-width":308,"medium_large-height":409,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","large-width":308,"large-height":409,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","1536x1536-width":308,"1536x1536-height":409,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/ea37ef91-img1.png","2048x2048-width":308,"2048x2048-height":409}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<h3><strong>Tudo ir\u00e1 bem<\/strong><\/h3>\n<p>Todos esses fatores, somados \u00e0 incerteza, passaram de jogar um papel passivo para um papel ativo em nossas mentes. H\u00e1 uma pergunta \u00f3bvia neste novo cen\u00e1rio emocional, <strong>como as marcas devem reagir? <\/strong>Deveriam se humanizar mais? Elas deveriam tirar a press\u00e3o de uma sociedade j\u00e1 exausta?<\/p>\n<p><strong>Existem alguns exemplos de marcas que decidiram mostrar um rosto mais humano, leve e menos perfeccionista nas pessoas.<\/strong><\/p>\n<p>Oakley lan\u00e7ou <a href=\"https:\/\/www.youtube.com\/watch?v=CQjcC2v3tjg\">\u00a0\u201cIt\u00b4s OK\u201d<\/a> h\u00e1 alguns anos, onde remove a tens\u00e3o das expectativas sociais.<\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118371,"id":118371,"title":"IMG2","filename":"c747aa40-img2.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img2-19-2\/","alt":"","author":"36","description":"","caption":"","name":"img2-19-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:38","modified":"2022-02-07 19:30:44","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":411,"height":220,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","thumbnail-width":150,"thumbnail-height":80,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","medium-width":300,"medium-height":161,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","medium_large-width":411,"medium_large-height":220,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","large-width":411,"large-height":220,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","1536x1536-width":411,"1536x1536-height":220,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/c747aa40-img2.png","2048x2048-width":411,"2048x2048-height":220}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<p><a href=\"https:\/\/www.youtube.com\/watch?v=ObUNk7pqU10&amp;t=2s&amp;ab_channel=ROXY\">Roxy redefine de forma otimista e acess\u00edvel o termo &#8220;cute&#8221; ou &#8220;fofa&#8221; que a sociedade normalmente usa para definir uma menina.<\/a><\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118377,"id":118377,"title":"IMG3","filename":"bb18c421-img3.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img3-16-2\/","alt":"","author":"36","description":"","caption":"","name":"img3-16-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:40","modified":"2022-02-07 19:30:44","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":409,"height":231,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","thumbnail-width":150,"thumbnail-height":85,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","medium-width":300,"medium-height":169,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","medium_large-width":409,"medium_large-height":231,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","large-width":409,"large-height":231,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","1536x1536-width":409,"1536x1536-height":231,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/bb18c421-img3.png","2048x2048-width":409,"2048x2048-height":231}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<p>A recente campanha para os atletas paral\u00edmpicos de T\u00f3quio \u00e9 um exemplo de humaniza\u00e7\u00e3o para um grupo que a maioria das pessoas considera \u00absobre-humano\u00bb por seu esfor\u00e7o, dedica\u00e7\u00e3o e determina\u00e7\u00e3o.<\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118383,"id":118383,"title":"IMG4","filename":"0a319016-img4.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img4-9-2\/","alt":"","author":"36","description":"","caption":"","name":"img4-9-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:42","modified":"2022-02-07 19:30:44","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":427,"height":240,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","thumbnail-width":150,"thumbnail-height":84,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","medium-width":300,"medium-height":169,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","medium_large-width":427,"medium_large-height":240,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","large-width":427,"large-height":240,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","1536x1536-width":427,"1536x1536-height":240,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/0a319016-img4.png","2048x2048-width":427,"2048x2048-height":240}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<h4><strong>A principal preocupa\u00e7\u00e3o do mundo<\/strong><\/h4>\n<p><strong>Segundo estudo realizado pela ONU, sa\u00fade e bem-estar foi o principal objetivo da sustentabilidade mundial no ano de 2021. Isso reflete n\u00e3o apenas uma megatend\u00eancia resultante de uma situa\u00e7\u00e3o complicada. Reflete tamb\u00e9m uma mudan\u00e7a de comportamento em rela\u00e7\u00e3o a uma quest\u00e3o que at\u00e9 agora s\u00f3 come\u00e7ava a ser discutida em rela\u00e7\u00e3o \u00e0s gera\u00e7\u00f5es jovens e \u00e0s redes sociais.<\/strong><\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118389,"id":118389,"title":"IMG5","filename":"b9fa1e5f-img5.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img5-6-2\/","alt":"","author":"36","description":"","caption":"","name":"img5-6-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:45","modified":"2022-02-07 19:30:44","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":446,"height":225,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","thumbnail-width":150,"thumbnail-height":76,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","medium-width":300,"medium-height":151,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","medium_large-width":446,"medium_large-height":225,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","large-width":446,"large-height":225,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","1536x1536-width":446,"1536x1536-height":225,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/b9fa1e5f-img5.png","2048x2048-width":446,"2048x2048-height":225}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<p>Assistimos recentemente a v\u00e1rias reivindica\u00e7\u00f5es e protestos que marcam uma clara mudan\u00e7a de paradigma, mas h\u00e1 duas que apontam na dire\u00e7\u00e3o de priorizar a sa\u00fade mental sobre o cansa\u00e7o que sentimos.<\/p>\n<p>A tenista japonesa Naomi Osaka, atualmente a n\u00famero 2 do mundo, recusou as coletivas de imprensa do torneio de Roland Garros por causar-lhe grande ansiedade. A tenista foi multada com15.000 USD. A resposta das pessoas n\u00e3o demorou a aparecer, personalidades de todo o mundo apoiaram a decis\u00e3o de Osaka. Martina Navratilova compartilhou nas redes sociais a pouca aten\u00e7\u00e3o dada \u00e0 sa\u00fade mental dos esportistas de elite.<\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118395,"id":118395,"title":"IMG6","filename":"5b21efc6-img6.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img6-5-2\/","alt":"","author":"36","description":"","caption":"","name":"img6-5-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:47","modified":"2022-02-07 19:30:45","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":442,"height":158,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","thumbnail-width":150,"thumbnail-height":54,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","medium-width":300,"medium-height":107,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","medium_large-width":442,"medium_large-height":158,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","large-width":442,"large-height":158,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","1536x1536-width":442,"1536x1536-height":158,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/5b21efc6-img6.png","2048x2048-width":442,"2048x2048-height":158}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<p>A conhecida ginasta americana Simon Biles abalou as bases do mundo do esporte ao desistir da final ol\u00edmpica com sua equipe por raz\u00f5es de sa\u00fade mental.<\/p>\n<p>Como no caso de Naomi Osaka, personalidades de todo o mundo, como Michelle Obama, mostraram seu apoio \u00e0 ginasta.<\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118401,"id":118401,"title":"IMG7","filename":"7433350b-img7.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img7-4-2\/","alt":"","author":"36","description":"","caption":"","name":"img7-4-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:50","modified":"2022-02-07 19:30:45","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":444,"height":143,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","thumbnail-width":150,"thumbnail-height":48,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","medium-width":300,"medium-height":97,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","medium_large-width":444,"medium_large-height":143,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","large-width":444,"large-height":143,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","1536x1536-width":444,"1536x1536-height":143,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/7433350b-img7.png","2048x2048-width":444,"2048x2048-height":143}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<p>N\u00e3o \u00e9 nenhum mist\u00e9rio que s\u00e9ries otimistas como Ted Lasso ou Trying tenham se tornado um sucesso global, ou que aplicativos de medita\u00e7\u00e3o e relaxamento como HeadSpace agora tenham suas pr\u00f3prias s\u00e9ries em plataformas como Netflix.<\/p>\n"},{"acf_fc_layout":"imagen_apaisada","imagen_apaisada":{"ID":118407,"id":118407,"title":"IMG8","filename":"a5d8b132-img8.png","filesize":0,"url":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","link":"https:\/\/barcainnovationhub.com\/pt\/por-que-precisamos-marcas-nice\/img8-2-2\/","alt":"","author":"36","description":"","caption":"","name":"img8-2-2","status":"inherit","uploaded_to":118481,"date":"2022-02-07 18:02:52","modified":"2022-02-07 19:30:45","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/barcainnovationhub.com\/wp-includes\/images\/media\/default.png","width":449,"height":217,"sizes":{"thumbnail":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","thumbnail-width":150,"thumbnail-height":72,"medium":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","medium-width":300,"medium-height":145,"medium_large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","medium_large-width":449,"medium_large-height":217,"large":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","large-width":449,"large-height":217,"1536x1536":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","1536x1536-width":449,"1536x1536-height":217,"2048x2048":"https:\/\/barcainnovationhub.com\/wp-content\/uploads\/2022\/02\/a5d8b132-img8.png","2048x2048-width":449,"2048x2048-height":217}},"epigrafe":""},{"acf_fc_layout":"bloque_de_texto","bloque_de_texto":"<h5><strong>Colocar as pessoas no centro de tudo<\/strong><\/h5>\n<p>As marcas desempenham um papel importante na vida das pessoas. Esta mudan\u00e7a de mentalidade pode ser uma oportunidade \u00fanica de fazer parte da solu\u00e7\u00e3o para a principal preocupa\u00e7\u00e3o das pessoas.<\/p>\n<p><strong>Existem tr\u00eas pontos-chave que representam uma oportunidade de comunica\u00e7\u00e3o:<\/strong><\/p>\n<ol>\n<li><strong>Construir confian\u00e7a: Especialmente agora, as gera\u00e7\u00f5es mais jovens precisam de mais confian\u00e7a do que nunca diante de um futuro incerto, poucas oportunidades e uma imagem de culpa por fazer parte do problema e n\u00e3o parte da solu\u00e7\u00e3o no combate \u00e0 pandemia.<\/strong><\/li>\n<li><strong>Removendo a press\u00e3o social: Em um momento como o atual, o esquema competitivo n\u00e3o s\u00f3 n\u00e3o funciona, mas tamb\u00e9m gera ainda mais tens\u00e3o e o risco de cair em depress\u00e3o e ansiedade. O que a sociedade espera de mim n\u00e3o \u00e9 mais t\u00e3o importante quanto meu pr\u00f3prio bem-estar mental.<\/strong><\/li>\n<li><strong>Reconhecimento: As pessoas aprenderam que apenas aplausos n\u00e3o bastam, um bom exemplo tem sido os trabalhadores de todos os sistemas de sa\u00fade do mundo. Muitos declararam que o aplauso \u00e9 in\u00fatil se n\u00e3o se transformar em algo real depois.. Reconhecer verdadeiramente as coisas boas eleva o \u00e2nimo e o moral.<\/strong><\/li>\n<\/ol>\n<h6><strong>Uma mensagem positiva<\/strong><\/h6>\n<p>Vivemos em uma \u00e9poca em que precisamos de algu\u00e9m para dizer que tudo vai ficar bem, que estamos fazendo o melhor que podemos, que n\u00e3o estamos sozinhos e que vamos avan\u00e7ar, que voc\u00ea n\u00e3o precisa se tornar mulher maravilha ou super-homem para ser um bom pai ou m\u00e3e, marido ou mulher ou sentir que est\u00e1 \u00e0 altura da tarefa. Precisamos trazer de volta o ser humano. O triunfo das pessoas normais contra a imagem delirante de super-humanos capazes de lidar estoicamente com tudo o que acontece em seu caminho<\/p>\n"}],"colaboradores":[{"nombre":"Oliver Henares","imagen":false,"descripcion":"","red_social":"","url":""}],"cta_titulo_top":"","cta_boton_top":"","cta_url_top":"","cta_titulo_footer":"","cta_subtitulo_footer":"","cta_boton_footer":"","cta_url_footer":""},"_links":{"self":[{"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/posts\/118481"}],"collection":[{"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/comments?post=118481"}],"version-history":[{"count":2,"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/posts\/118481\/revisions"}],"predecessor-version":[{"id":118491,"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/posts\/118481\/revisions\/118491"}],"wp:attachment":[{"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/media?parent=118481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/categories?post=118481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/barcainnovationhub.com\/pt\/wp-json\/wp\/v2\/tags?post=118481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}