Everyone is talking about metaverses. Big brands have not waited to start their tests, and the sports world has given its first steps.
Everyone is talking about metaverses. Big brands have not waited to start their tests, and the sports world has given its first steps.
Women’s sports have traditionally been left behind compared to men’s sports. How can visibility help attract more viewers? Are numbers improving?
Meet Evelina Cabrera, a former professional football player, a current football coach and trainer, an activist transforming women’s football in Latin America, and in her spare time, a Barça Universitas student. We caught up with Evelina to talk about her studies, her on-going and future projects, and her views on the current and future situation of women’s football.
Since the pandemic started, sport has been through unprecedented changes. With fans banned from stadiums, sports clubs have flocked to social media to engage with their supporters. Teams received their support on screen, not in person. Fans missed the atmosphere and excitement of being in the pitch and social media played an ever-increasing role to keep fans engaged.
The vast majority of studies highlight that the 2020s will start the consolidation of virtual reality (VR) and augmented reality (AR) technologies. PwC (PricewaterhouseCoopers) estimates that, in 2030, the global turnover will increase by $1.5 billion and 23 million jobs, from the current 820.000, will be created.
For companies, innovation is the key to making clients enthusiastic, staying ahead of the competition, and offering new products or services. Today, it is the main and decisive factor in any success story. Companies know pretty well that they cannot put all the eggs in one basket or count on just one source of income. Because of this, they try to anticipate the future and its problems—a fight against obsolescence indeed.
The construction of the training session must start from a selection by the trainer of the objective to be achieved by the players. The aim is to build the session in a practical way, proposing exercises that generate learning conditions that allow athletes to improve themselves.
Tottenham Hotspur FC has taken pioneering decisions and incorporating technology ahead of other football clubs for years. As an example, a press release that went almost unnoticed in 2018, and that today would have great prominence: is its sponsorship agreement with eToro. As other premier league teams nowadays, it accepted payment in bitcoins. That year, this cryptocurrency was just an interesting stock market value for specialized investors. Today, despite its ups and downs, it is a universally recognized asset.
We have seen an increasing trend of athletes becoming investors or entrepreneurs. They realise their sporting careers are short and want to plan ahead for their retirement. But what makes some athletes good investors? What do they have in common?
As a coach your aim is to win matches, correct? You want your players to perform their best, don’t you? You need the team to play as if it was one entity, are we talking your language?
Celebrating a goal is an excellent time to check the mental health of a team.1 Immediately after scoring a goal, the player and the team that has scored become the centre of attention of the audience and the media. The actions that football players do in those seconds of joy allow assessing a team’s internal functioning and checking cohesion among the players.